21 November 2025, Darwin, Australia — ServiceM8 today announced it has been named the Winner of the Xero Global App Awards 2025, recognizing its excellence and innovation within the Xero app ecosystem.
The app won the prestigious Global Innovation App of the Year category, acknowledging its commitment to pushing boundaries through AI, automation, and world-class mobile technology. The judging criteria included innovation & creativity, customer impact, problem-solution fit, and use of AI — areas where ServiceM8 demonstrated significant advancement in 2024–25.
ServiceM8 is a smart job management app used by tradies and field service businesses around the world to streamline every stage in “the life of a job” — from the client’s first call, to scheduling, quoting, job documentation, invoicing and payment. Integrated with Xero, it forms a complete end-to-end workflow for small businesses.
With a modern, AI-driven approach, ServiceM8 has introduced a suite of innovations including AI Phone Agent, AI Report Helper, auto-generated quotes & invoices, video transcription, 3D room scanning, and Tap to Pay on iPhone. These features help small businesses save time, improve cash flow, grow, and deliver a more professional customer experience.
The Xero Global App Awards recognise outstanding technology partners delivering significant value to small businesses and accounting practices worldwide.
ServiceM8 CEO Ben Ford said the award reflects both the rapid pace of technological change and the team’s focus on putting new capabilities into the hands of small business owners to keep them ahead:
“Innovation is a massive part of who we are. Every week, new technology emerges that can transform how tradies and service businesses operate — from AI answering customer calls for you, to drafting quotes or producing reports in seconds. We love finding the real-world applications of cutting-edge tech which can make a difference for our customers.
To be recognised by Xero for innovation on a global scale is incredibly meaningful. Massive thanks to the judges, the Xero team, our amazing ServiceM8 Partners, and of course our customers. We love small business and we’re proud to support the work you do.”
For more information about ServiceM8, visit www.servicem8.com.
